Mark Zuckerberg’s Meta delays global rollout of Ray-Ban Display glasses; here’s what the company said

Meta has paused the global rollout of its Ray-Ban Display glasses. Explaining the move, the social media giant said its decision was due to limited supply and high demand for the newly announced smart glasses in the United States. The company has also disclosed that the rollout of the smart glasses in the UK, France, Italy, and Canada has been postponed from early 2026. This follows the company’s observation that Americans showed greater interest in the device than anticipated. The company has said that it intends to address orders from America first before moving on to the rest of the world. Meta described the glasses as a “first-of-its-kind product” and noted that current inventory levels are low.Meta is currently re-evaluating the availability of the glasses globally. The company had planned to build on the results of earlier models. However, it will now focus on managing its current US market stock before moving forward with international markets.

What Meta said about delaying the global rollout of Ray-Ban Display glasses

In a blog post, the company wrote, “Since launching last fall, we’ve seen an overwhelming amount of interest, and as a result, product waitlists now extend well into 2026.”The Ray-Ban Meta glasses, developed with EssilorLuxottica-owned Ray-Ban, allow users to take photos, watch videos, and interact with an AI assistant. Meta has been working with Ray-Ban maker Luxottica on smart glasses since 2019, and the two companies renewed their long-term partnership in 2024.In September 2025, CEO Mark Zuckerberg introduced the $799 Meta Ray-Ban Display glasses. This product, Meta’s first consumer-ready AI glasses, lets users watch videos or reply to messages and is controlled through a wristband that uses neural technology.In October 2025, EssilorLuxottica said it would speed up production for its growing smart glasses business. The company also reported that its revenue increased in the third quarter, partly because of its partnership with Meta.Now, Meta has announced new features for the glasses and its Meta Neural Band wrist device at the Consumer Electronics Show in Las Vegas. The social media company is adding a teleprompter feature to the glasses, allowing people to read notes and scroll through them using the wristband. Meta is also expanding walking navigation to four more cities, including Denver, Las Vegas, Portland, and Salt Lake City, bringing the total number to 32.Meta is one of several technology companies entering the smart glasses market. Other tech companies are also working on similar products, with various partnerships being announced in recent months. Google-parent Alphabet announced a $150 million partnership with Warby Parker in May 2025, while ChatGPT maker OpenAI is reported to be working on AI glasses with Apple.



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